Pay Per Click (PPC) Management Services Questions and Answers
Q. What is 180Fusion Rapid Results service?
A. Rapid Results is a cost effective subscription service that gives your business visibility in the search engines. We place your company directly in front of potential clients and customers.
Q. How does it work?
A. We create a customized Pay-Per-Click advertising campaign based on keywords related to your business. When a user searches one of your keywords, your ad is triggered and prospective customers are presented with your website.
Q. What exactly is “pay-per-click advertising?”
A. Pay-Per-Click (PPC) advertising is an effective way to reach your online audience of customers and prospects. There are people interested in your product or service looking for you online, potentially right this second. PPC advertising lets you target these people at precisely the right moment — when they search for a keyword related to your business. If you own a Pest Control business in Denver, CO. for example, it makes sense to target people searching for things like “Denver pest control,” “Pest Control in Denver area,” or ” affordable pest control “Denver Colorado” With a PPC campaign, you can. Moreover, since your ads are displayed only when a user searches for one of your keywords, PPC the most cost-effective form of advertising available.
Q. So what happens after I join Rapid Results?
A. When you join Rapid Results, our experienced account reps analyze your account and create a customized PPC campaign to meet your needs. This includes selecting a list of targeted keywords specific to your business and industry, and creating customized text advertisements. When a user searches one of your keywords, your ad is triggered, and the user is directed to your website. The amount of traffic you receive is determined by the budget of Rapid Results package you select.
Q. Do you offer a package for my business? How much will it cost?
When you sign-up for Rapid Results, you have the option of choosing among the following packages:
- Silver — Conservative Traffic Volume: If you want to get started, but you’re not exactly sure how it works, the Starter package may be right for you. The Starter package is a low-cost way to boost your website traffic. If you decide you want more traffic down the line, you can always upgrade to our Gold or Platinum packages.
- Gold — Competitive Traffic Volume: Our most popular, the Gold package is a great place to start. Designed for those seeking a competitive volume of traffic, the Core package offers higher visibility in Google and more opportunity for clicks and conversions. Likewise, the higher budget means we can select a larger variety of keywords to trigger your ads, giving you a serious edge over your competition.
- Platinum — Aggressive Traffic Volume: The Platinum package is designed for those seeking an aggressive volume of traffic and the highest level of visibility in the search engines. Likewise, the Platinum package is the recommended choice for those competing in highly saturated or mature markets.
Have a larger budget? No problem. We can customize your PPC campaign based on your individual needs. In other words, the packages are just a starting point. The sky is the limit.
Discuss your campaign with a friendly Rapid Results representative now.
Q. Why should I choose 180Fusion?
A. When you choose 180Fusion as your PPC advertising partner, you have the highest possible chance of success. Whereas many competitors guarantee a number of clicks for a predetermined price, 180Fusion’s Rapid Results program does not limit clicks this way. With Rapid Results, you can receive as many clicks as possible within your budget — and if you want more clicks, you increase your budget. It’s that simple. You can count on us to optimize your campaign, so you receive the highest quality clicks for your money. That is our guarantee.
Q. Who should use Rapid Results from 180Fusion? Is this for my business?
Rapid Results is for anyone who wants to advertise online, including:
- Home Businesses
- Online Businesses
- Small Local Businesses
- eCommerce Sites
- Affiliate Marketers
We work with a wide range of clients in various industries, from small Internet start-ups to local brick-and-mortar businesses and global corporations. No client is too small for us.
Q. When I order Rapid Results, what will I get?
When you become a Rapid Results client, you can expect:
- Targeted website traffic
- Higher visibility in the search engines
- The highest quality customer care and support
- A knowledgeable PPC specialist dedicated to optimizing your campaign
There are a lot of fly-by-nigh Search Engine Marketing firms out there. Some get into the business to make a quick buck, others because they think it is an easy way to capitalize on the growing demand for online advertising — but none of these companies have the experience of 180Fusion. 180Fusion has helped thousands of clients across all major industries.
Q. Why won’t 180Fusion guarantee #1 positioning?
A. You may be expecting us to guarantee results or tell you that your website will come up as #1 every time. It is actually impossible to guarantee #1 position. In fact, while many of our competitors offer such promises, it is actually impossible to guarantee things like clicks or positioning. This is because the success of any PPC campaign depends on a wide array of factors, some of which you can control yourself and others you cannot. Our job at Rapid Results is to optimize the controllable factors to give you the best possible chance to succeed — and we know our approach works. Just ask the many satisfied clients and customers we have had the pleasure of serving over the past 6 years.
Q. I already use PPC or Google Adwords. Do I still need Rapid Results?
A. Unless you are an expert in PPC advertising, the Internet can be a difficult place to navigate. With Search Engine Marketing rules in constant flux, it’s smart to partner with a firm dedicated to your success. What is more, when you join Rapid Results, you can rest easy knowing your PPC advertising campaign is in the hands of professionals.