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180fusion Featured in SocialMediaToday

CEO of 180fusion, Scott Cohen, was featured in leading online blog, SocialMediaToday. The article, Discover a Potent New Digital Marketing Weapon, talked about the importance of using content to spark curiosity in clients and potential consumers.
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180fusion Featured in Forbes

Scott Cohen, CEO of 180fusion, was featured in Forbes. The article, What Is The True Value Of Google And Twitter Authorship?, talked about how valuable Twitter and Google are for all businesses.
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My Biggest Mistake: One Size Doesn’t Fit All

Scott Cohen is the CEO of 180fusion, an internet-marketing firm that has blossomed over the last four years from a basement startup to having more than 50 employees spread across two states (Utah and California). With this growth, major companies have taken notice — one being Google.
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Get Your SEO Strategy in Gear

Last year was a tumultuous one for search engines. We had some major updates from both Bing and Google that caused palpable ripples in the results pages and changed how businesses were getting ranked. So, what can businesses do to ensure they’re reading for whatever ups and downs are sure to come? Read on and find out how to protect yourself and your business.
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Social Media Isn’t a Megaphone. It’s a Two-Way Radio

Social media is the one marketing medium that allows customers and businesses to interact in an organic fashion. However, it astonishes me just how many companies don’t take advantage of this. Rather than engaging with their customers on social media, they use it to tell the customer what the business wants to say. There is very little listening going on.
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