Telling the Internet what your Site is About
Business citations and listings work like a business card for your website. They tell the search engines what you do, where you are, and how people can contact you. They’re also invaluable for SEO. The search engines will look to business citations and business listings to get context on a site or a business. They will weigh your link profile, your onsite optimization, and your web presence, then compare that to your listings and citations in order to gain a complete picture of what you do.
There are Tons of Them
There are literally hundreds of sites that allow you to place listings and citations. However, not all sites are created equally and some can even be damaging to your site due to spam, networking, or some other nefarious tactics. Because of this, it is imperative that you work with a group that understands the landscape of business listing and business citation sites. We have years of experience in this field and know where to place your company’s profile and sites to avoid.
In addition to knowing which sites to post on, it is also important to avoid appearing spammy in the method you use to list your company. Creating too many profiles too quickly can alert the search engines to unnatural activities and could earn you and your website a search engine penalty.
Creating a strong and robust listing and citation profile is a fine art. It requires patience and a lot of research. We give you the tools and the resources to achieve a perfect listing profile without having to worry about the pitfalls that can occur. Contact us today to speak with one of our SEO experts, and let’s get started on building out the ideal business listing and business citation profile for your company.
Authoritative Listings and NAP Consistency Are Critical For Success
In the vast sea of Internet directories, only listings in the best directories help build your company’s prominence, trust, and search result rankings. Your business listing must appear in the most authoritative directories, such as Angie’s List, Google+, and Yelp. In all of your listings, it is imperative that your business name, address, and phone number (NAP) be accurate and identical. If your listings contain incorrect or inconsistent NAPs, such as different phone numbers or abbreviations in the name or address in some listings and not in others, then these listings will at the least not help your online cause. At worst, they may harm your business.
What We Do
At 180fusion, we know how to ensure your business is included in the most valuable, authoritative directories on the Internet, including Apple Maps, Bing, Google+, Yahoo, Yelp, and many more. We create or claim your listings in the top 50+ online directories and thorough optimize each listing for the best possible performance, with our biggest focus on critical NAP consistency. Once optimized, we monitor these top 50+ listings on a monthly basis in order to catch errors before they become an issue.
Contact Us Today
Proper management of your online business listings and citations can be frustrating and time-consuming. At 180fusion, our experts will ensure your business is found in all the right places and that your listings contain optimized, correct information that will serve your business well. Let’s talk about what we can do for you.