Case Study: CPR123
Type of Site:
Healthcare/ Education, CPR Courses and Certification The Situation: Before working with 180Fusion, CPR123 could not be found anywhere in the top 200 search results for any of their keywords. They had also originally focused their strategy in New York and were looking to expand to the competitive National market in an effort to generate more traffic.
CPR123 came to 180Fusion to help develop, and implement their new SEO strategy. 180Fusion used keyword research, and onsite and offsite optimization in an effort to make CPR123 more visible to the search engines. After only three months 180Fusion was able to get over 50% of their targeted keywords on the first page of Google.
CPR123 has witnessed great results in their first 90 days with page one rankings for both local and national keywords and several top rankings in New York primary locale. In this time over 50% of their keywords have gone from not being in the top 200 search results to being on the first page. This increased search engine visibility will result in increased web traffic, ROI, and brand awareness, ultimately helping CPR123 to reach their goal of empowering more individuals and organizations with state-of-the-art emergency response training and affordable educational resources.