Case Study: Chicago Best Steak
Type of Site:
ChicagoBestSteak.com is a restaurant review website that specializes in recognizing Chicago’s finest independent and nationally owned steakhouses.
ChicagoBestSteak.com came to 180fusion to get assistance in improving the rankings of some of their important strategic keywords that were showing up on the second and third pages of Google Search in their local area. In order to achieve this, they would have to outrank not only the websites of the very restaurants they recognize on their site, but also all the highest-authority business directory listing sites on the entire internet.
180fusion began on-site SEO work immediately, fixing all site errors and broken links, updating Titles and Descriptions, and improving website code and content to appear more authoritative to search engines. Next, the team began a strategic link acquisition initiative, conducting outreach to reputable, industry-specific online publications in order to secure high-quality inbound links to improve link-related authority signals. Finally, a Google+ profile was created and optimized to achieve maximum search engine credibility in their local area.
180Fusion’s SEO on-site and off-site optimization efforts had a significant impact on the website’s organic rankings within just a few months:
Within just 5 months of partnering with 180fusion, 9 out of their top 10 target keywords were pushed onto Page 1 of Google SERPs, with ALL 9 in an average position of 5 or better! To make the achievement even more impressive, they now outrank Yelp, TripAdvisor, and Zagat.com for the most desirable keywords in their industry!
The following image illustrates the rankings increases this client experienced for their most competitive keywords: