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Case Study: Capital Energy Solutions


My experience with 180Fusion has been fantastic. After just two months, my hits on organic searches had more than doubled. Within four months, five of the top keywords ranked on the first page of Google with 4 top placements. 180Fusion has been and continues to be the best marketing decision I have made for my company.
– Jerome Allen, Director,
Capital Energy Solutions

Type of Site:

Energy Consulting Company

The Situation:

Capital Energy Solutions wanted to increase its online visibility specifically on the East Coast in the Mid Atlantic Region which includes Maryland, D.C, and Virginia. Prior to working with 180Fusion, Capital Energy Solutions had little visibility on the search engines. Its main competitors dominated the search results for important industry terms in the region’s most lucrative target market.

The Results:

  • Increased the quality of leads from 1.4% conversion with direct mailing to a 23% conversion rate into actual customers from all their site leads
  • Increase of average order size by 14%
  • With #1 Rankings on Google, this has helped the company’s credibility in the local market while providing a competitive differentiator to win new accounts

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