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Posts Tagged ‘Pay-Per-Click’

SEO – How Personas Fit In

SEO is a critical part of promoting your business. It links in with everything, including finding the right customers and making sure you’re not killing your PPC success. Making SEO work is easier said than done. There are so many factors at work and you’re competing against the rest of the world for attention. Customer […]

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Case Study: “Nationwide PPC Strategy: Capture a Larger Market”

The Business: Sonofresco — sells commercial coffee roasting machines to businesses nationwide. The Situation: With first page search rankings, Sonofresco was generating great organic traffic, but they wanted to further dominate their market with additional keyword choices to capture demand across the nation. Prior to working with 180fusion, this client had no success running a […]

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