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180Fusion Case Study: Increased Conversions with Conversion Rate Optimizer

At 180Fusion, our goal is creating online campaigns that will ensure the success of our clients.

Take a look at this case study for Parkview Credit:

To see the full case study, please visit our PPC Case Study page. 

For over 3 years, 180Fusion has worked with Parkview Credit creating SEO, SEM, Reputation Management, Search-Optimized Design, and Managed PPC campaigns to increase profits. To create even more profits, the professionals at 180Fusion decided to add Conversion Rate Optimization to their existing suite of services in order to improve landing page performance through strategic A/B split testing.

The Results: 

By adding the new “Trust Element” Variation to their pages, Parkview’s conversion rate improved from 4.57% to 9.09%. This was an increase of 98.9% in less than 7 days! This improvement to conversion rate has led to an immediate decrease in Cost-per-Lead across all of their paid marketing channels, and has created an instant boost to total leads and company profitability as well.

Take a look at what Blake Johnson, the President of IMCA capital said about working with 180Fusion:

Full video testimonial can be viewed at:

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