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5 Local SEO Tricks Every Small Businesses Should Use

Search engine results are becoming a fiercely competitive space for local businesses. With ever-changing standards of SEO strategies and the increasing number of businesses vying for visibility, all small business should make local SEO a priority. Fortunately, while it will take a bit more time and some new approaches, most of your already learned SEO […]

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Google Position Zero Hero

How To Steal Position 0 on Google

Position 0? But I thought I wanted to rank in position 1! That is a valid question. Since the inception of digital marketing, and the normalization of SEO as a digital marketing approach, the desirability of that coveted number 1 spot has been pounded into your head. Top Ranking, the best of the best (Cue […]

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How To Crush SEO By Using Your Competition

Sometimes you’ve got to fight fire with fire. and in the world of marketing, a healthy understanding of your competitions’ tactics can be indispensable. With so many strategies running the risk of being perceived as overwrought, a keen eye on the competition as well as its strengths and weaknesses can make all of the difference. […]

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#ReviewCloaking

Introduction The other day at work I was reviewing a client’s Local Knowledge Graph, ensuring that the information was accurate when something immediately caught my eye.  When I discovered it, it was clearly obvious something was off.  See if you notice what I did… Let’s ignore the intentionally fabricated information (I added the fake images, […]

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why seo takes time and is a marathon not a sprint

Why Does SEO Take More Time Than You Think?

A question that most business owners ask and digital marketers will have to answer at least once every month is; “How come SEO takes so long?” Well.. The answer is not exactly simple. For the most part, SEO just takes time to work. Based on how search algorithms and the internet functions, even the best […]

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B2B vs. B2C SEO: What’s The Difference?

Business-to-business and business-to-consumer markets are two different models that grant brands with benefits specific to their needs. With the right model, you can make the marketing and sales progress your business has been seeking. Both target buyers with completely different habits while creating various solutions and obstacles. Take, for example, glassblowers. They could attempt to […]

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