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The Four Masters of Corporate Twitter

While most businesses know the importance of using Twitter to enhance brand awareness and attract new customers, many of them do not know how to do it successfully. The best way to figure out what works on this social media site is to watch what othe....

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3 Tips for Social Media in 2014

Over the last decade, and particularly in the last five years, social media has completely changed the way that businesses interact with consumers. We used to sit at home of an evening and passively watch television advertisements, but the two way co....

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