When building a business, social media is an integral part of it. Without a strong social media presence as part of an optimized digital marketing strategy, you are going to struggle to generate any momentum for your products and services. Whether you want to communicate your philanthropic efforts or a new product launch, social media […]
Continue Reading No CommentsThe past few years have seen several noteworthy trends in the realm of paid search ads and display advertising–and there are, no doubt, more changes to come in 2016. In a recent article by Search Engine Land, columnist Josh Dreller points to some interesting evidence to suggest that display advertising spend will surpass paid search […]
Continue Reading No CommentsSo you’re finally able to check “create my mobile app” off the list. Now WHAT? That little app can be used to tap into your audience, inform them of upcoming projects, products, items to purchase, tours, shows or services and increase your digital footprint significantly. The caveat with the app: “How do we get it […]
Continue Reading No CommentsWhat we look for when hiring With the incredible growth at 180fusion, hiring and adding to our talented 180fusion team is a common occurrence. Although finding the perfect candidate can be taxing, it is a problem we always welcome – after all, it is the people that make the company. When we begin the search […]
Continue Reading No CommentsStrong SEO doesn’t just happen on your website and inside your site’s code. These days, a really strong SEO strategy includes a really strong social media strategy. Think about it this way; a search engine’s goal is to determine how valuable your content is. This used to be decided based on the number of inbound […]
Continue Reading No CommentsWhen you think of traditional marketing methods, the likes of printed advertisements, cold-calling and promotional materials come to mind. Yet with the rise of the Internet as a key component for many businesses big or small, online marketing has moved to the forefront when it comes to strategic advertising for companies. Search engine optimization (SEO) […]
Continue Reading No CommentsIf you want to make your business’ website more noticeable online and increase traffic, you may want to hire an SEO firm. Someone that specializes in SEO can help your business rank higher and attract more visitors that become customers. When you begin the search for an SEO firm, you will notice that the listings […]
Continue Reading No CommentsWho will be your Valentine this year? Your Valentines this year should be your current and potential clients. They need attention and courting much like your normal Valentine does. Don’t worry — there is no need to wine and dine each and every current and potential client — simply court them online!
Continue Reading No CommentsBefore I jump into my spiel about the two most important social media sites, I want you to take a few minutes and take these questions into consideration. What is your goal in social media marketing? Why type of customers are you trying to engage? What resources can you dedicate to your efforts? Can you […]
Continue Reading No CommentsHere are the first two questions we often get asked when we talk with a client about SEO. How much do I need? If I spend $xxx every month, what will my results be? Every time we are asked these questions we respond to them with MORE questions. While this can seem like you are […]
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