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Local SEO Is A Great Way To Boost Your Business Online

 

For companies that focus on a certain area, local SEO can be vitally important.  SEO (search engine optimization) is really taking off because people now search for almost everything online. SEO focused in your home area can create a significant revenue stream for your company, generated from folks searching for services in their area.  These days almost all research is done online.  When someone is in need of a plumber they may search for “best plumber Washington dc” or something similar depending on where they live.  Companies are constantly jockeying to get as high as possible in these local search queries.  If you can rank high for these location based search queries, then you are pretty much guaranteed to increase your business.   Successful local SEO requires a multi-pronged approach which is detailed below:

 

·       Optimize your web site for local keywords.  This is very important, but can also be easily mismanaged.   Sprinkling local keywords into your web site’s content is very important to ranking high in the search engines.  You do not want to overdo this step or you will be penalized.  A good rule of thumb is insert 1 keyword for every 100 words of text.

·       Create a site map.  Google likes sites which it knows how to navigate.  Creating a site map allows Google to quickly index your site and is another great local SEO tactic.  If you are using a WordPress site there are free plugins such as Google Maps XML which do this automatically. 

·       Create keyword rich titles and descriptions.  Google also indexes the titles and descriptions of each of your pages.  This is what actually shows up on Google, so it is important to create catchy titles and descriptions which include some sort of call to action.  This will make users more likely to click on your search listing as opposed to your competitor. 

 

If you are in the market for a local SEO specialist, then 180Fusion should be your first call.  They have been providing SEO, PPC, and Social Media marketing services for quite some time and would be happy to help you with boosting traffic to your web site.  With all of the companies out there we understand that you have a choice when it comes to picking an SEO company to work with and we sincerely hope that you will choose to work with our firm.

 

Contact us today at 1-877-321-4180 to get started with a  free consultation.

For companies that focus on a certain area, local SEO can be vitally important.  SEO focused in your home area can create a significant revenue stream for your company, generated from folks searching for services in their area.  These days almost all research is done online.  When someone is in need of a plumber they may search for “best plumber Washington dc” or something similar depending on where they live.  Companies are constantly jockeying to get as high as possible in these local search queries.  If you can rank high for these location based search queries, then you are pretty much guaranteed to increase your business.   Successful local SEO requires a multi pronged approach which is detailed below:

 

·       Optimize your web site for local keywords.  This is very important, but can also be easily mismanaged.   Sprinkling local keywords into your web site’s content is very important to ranking high in the search engines.  You do not want to overdo this step or you will be penalized.  A good rule of thumb is insert 1 keyword for every 100 words of text.

·       Create a site map.  Google likes sites which it knows how to navigate.  Creating a site map allows Google to quickly index your site and is another great local SEO tactic.  If you are using a WordPress site there are free plugins such as Google Maps XML which do this automatically. 

·       Create keyword rich titles and descriptions.  Google also indexes the titles and descriptions of each of your pages.  This is what actually shows up on Google, so it is important to create catchy titles and descriptions which include some sort of call to action.  This will make users more likely to click on your search listing as opposed to your competitor. 

 

If you are in the market for a local SEO specialist, then 180fusion should be your first call.  They have been providing SEO, PPC, and Social Media marketing services for quite some time and would be happy to help you with boosting traffic to your web site.  With all of the companies out there we understand that you have a choice when it comes to picking an SEO company to work with and we sincerely hope that you will choose to work with our firm.

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