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Mike Rosa

Mike Rosa

Mike Rosa is Director of Internet Marketing at 180fusion, and oversees SEO, Local Search Marketing, PPC, Facebook Marketing, and Social Media campaigns for nearly 1,000 different businesses. With 6 years of industry experience to back him up, and an excellent leadership track record, Mike is responsible for crafting new client solution strategies to support ROI growth for all of our SMB and Enterprise clients. Mike is expressly concerned with helping augment ROI on business owners’ digital marketing investments, and create what he calls “shared wins.”
Facebook marketing SEO and PPC

PPC Tips for Facebook

Facebook has one of the largest available markets for advertising. If you haven’t taken advantage of this, it’s undoubtedly time to set up a PPC campaign on Facebook. First, you need to familiarize yourself with Facebook’s PPC guidelines. They are strict and specific, and a failure to adhere to the guidelines will result in the […]

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Google Places tips for local SEO

SEO for Google Places

This is key for all businesses running local SEO campaigns. While Google already lists information for each business, a Google Places page gives you the flexibility to choose what information Google displays. Daily, more and more searches are focused on a local level. If you optimize your Google Places page using SEO best practices, ranking […]

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Updating your Website Content

There’s an incredibly important aspect of SEO that everyone needs to know: it technically never ends. It is never finished. A successful SEO campaign is constantly working to optimize, update, and improve every aspect of the SEO process. Settling for your current rankings is a dangerous move—you’re likely to be surpassed by contending and new […]

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Facebook Update: Detailed Targeting Ads

Late last week, Facebook Ads very quietly rolled out a long-awaited change to their Ads Targeting system that dramatically improves the ability advertisers have to narrow ad targeting down to very specific audiences. The update, called “Detailed Targeting,” adds more filtering fields to Facebook ads interface, giving advertisers the ability to use as many filters […]

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Facebook Makes Lead Ads Format Available to All

Facebook announced this week that the Lead Ads format they’ve been testing since July is now open to all of its users, making communication between businesses and their target audiences easier than ever. The Lead Ad format integrates a lead signup form directly INTO the Facebook Newsfeed Ads. Once ads are clicked on, a customizable lead […]

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Secrets About Facebook Ads You Don’t Know: 180fusion Expert Post

And how it’s co$ting you money… Some things get better with age…a delicious sultry bordeaux wine, an ultra smooth brandy, an aged gouda or a parmigianno-reggiano cheese. Paired with exciting compliments, or as stand alones, they fascinate, and transport one’s taste buds into sublime satisfaction. Though a distant world from cuisine, Facebook was having quite […]

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