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B2B vs. B2C SEO: What’s The Difference?

Business-to-business and business-to-consumer markets are two different models that grant brands with benefits specific to their needs. With the right model, you can make the marketing and sales progress your business has been seeking. Both target buyers with completely different habits while creating various solutions and obstacles. Take, for example, glassblowers. They could attempt to […]

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IKEA Hacking SEO

How Ikea Is Hacking SEO With Funny Product Names

In Ikea’s latest campaign, the Swedish furniture company teamed up with their marketing agency Akestam Holst and renamed their products based on frequently Googled relationship predicaments. Ikea’s latest marketing effort is changing up their Swedish product names and renaming their best-selling products based on common relationship related questions online which can potentially be solved by […]

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SEO (Search Engine Optimization)

10 SEO Myths Busted

There are tons of SEO myths, and they have been causing confusion among designers, webmasters, and digital marketers. These myths are based on faulty assumptions and outdated information that people have collected. The downfall is that these assumptions continue to hinder marketing while convincing marketers that they are doing the right thing. But it’s time […]

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