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5 SEO Trends Dominating 2017

Search engine optimization or SEO is a game whose rules are all amount the importance of competing and beating out your opponents. A key strategy in your efforts to crush and dominate your competition lies in your ability to be aware of the ever-changing nature of search engines. You have to learn how to adjust […]

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Google Exact Match Not So Exact Anymore?

Remember the time when precision keywords meant everything? Then organic search and AdWords came a long way—search and matching started to account for things like plurals, typos, then even phrase variations. Now, Google is about to take another substantial step in improving match targeting in AdWords, which might help advertisements achieve “up to 3 percent […]

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