Learn About Additional Pay Per Click (PPC) Management Services
This is the package that takes down your paid advertising competitors. We use a combination of consulting, research and very targeted campaigns to get the maximum return on your investment. You set the expectations and we tell you exactly how to get there. Offered in this package:
1. Custom Landing Pages: Have you ever been interested in a product or a service until you found it on the internet? More than likely, it was the landing page you came across that turned you off. Stop sending traffic to pages that don’t convert – all you’re doing is flushing money away. Getting someone to your site is only half the battle. Once they are there you need to answer their questions, help them find what they are looking for and convince them to take action on your page. We can create custom pages specifically created to target what your ads are targeting.
2. Traffic Analysis: Do you make more money from visitors in Texas or Washington? How are your visitors finding you? How long are they staying on your site? Why or why not? Not only will we find the answers to these questions, but we will provide you solutions to increase your bottom line.
3. Campaign Management: Every step of the process from consultation to implementation and then on to continued monitoring will be managed for you. We want to take the stress and guesswork out of your hands, so that you can sit back and enjoy the good news in your analysis reports. The amount of involvement you have in this process is entirely up to you. You tell us what you want and we will make it happen.
4. Consistent Ad Testing: Saying what you want to say is one thing – knowing how to say it the right way is another. Getting your message right and hooking your potential customers is a science. It requires constant testing and tweaking. With our professional copy staff and award winning marketing team, we create the right ads that will generate the highest click through rates with consistent branding and messaging.
5. Competitive Intelligence: Keep your friends close and your enemies closer. Isn’t that what we have been taught since we were children? In business, this is all too true. Keeping a close eye on your competition is what will keep you from getting left behind in the race for customers. We keep a constant watch on your competition, so that we can change as they do. If they are onto something big, you will be, too.
PPC + Optimization = Results
- FREE 45 minute conference call consultation of your Pay Per Click (PPC) needs.
- Review detailed background intake form completed by client.
- Identifying major problems with your Search Engine Marketing efforts.
- Recommend our “best practices” that can be implemented immediately.
- Research and survey of your top competitors, their ads and frequently used keywords.
- Basic setup of Google Adwords account that includes: campaign creation, ad groups and keywords.
- Set-up of Google analytics and tracking pixels.
- Keyword research.
- Competitive Search Intelligence (CSI).
- Campaign overview.
- Ad copy improvements.
- Brand and messaging continuity to the landing page.
Doing more for less