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SEO FAQ

Learn About our Professional and Local SEO Services Company Offering Affordable Search Engine Optimization

Q. What is SEO?

A. SEO stands for Search Engine Optimization which simply means ranking a website higher in search engine results pages with specific keywords by optimizing the web pages.
Website optimization or SEO includes many faces and factors to gain better ranking some of them includes — on page optimization, meta data insertion, keyword insertion, link building, directories, forum, article, social bookmarking postings and more.

Q. What is Organic SEO?

A. Organic SEO (Search Engine Optimization) is a way of optimizing a website to achieve natural search engine rankings with one or more key phrases. Organic SEO rankings are displayed on left hand side of the Google Search Result page.

Q. What is a Keyword?

A. A keyword is a specific term which defines your business/service, product or profession. A keyword is a word which we target to optimize in search engines to bring top rankings results for a website.

Q. How to choose the best keywords?

A. A keyword which specifically targets your business customer or invites convertible traffic to your website is the best keyword. For a used car seller the best keywords are: Used cars for sale in region, used cars seller region. You can use multiple keyword research tools such as Google adwords keyword tool. You can also send us your business description, website and target market and we will provide you the best list of keywords.

Q. What is a Keyword Theme?

A. A keyword theme is choosing keywords with the same theme or subject for example; a website sells used cars so we suggest to choose the same themed keywords (used cars, used cars for sale, buy used cars, used cars online. Keywords like new cars or salvage cars would be a different theme group).

Q. Do I get a report?

A. 180Fusion has a state of the art reporting system, you will receive a monthly report by email.

Q. What is guaranteed SEO?

A. We offer 100% money back guaranteed SEO services so that our clients have 100% confidence in our services. Our years of experience and expertise in getting the tough results makes us one of the leading players in the market, giving us confidence to offer you the safety umbrella of guarantee on your investment.

Q. Why is 180Fusion SEO is better than others?

A. We provide:

  • Competitive Pricing.
  • 100% money back guarantee on SEO Rankings.
  • 1000+ websites successfully optimized.
  • Team of experienced SEO Experts, Adwords Professionals, Link Builders, Project Managers and executives.

Q. How do the search engines rank sites?

A. The simple answer is that the search engines attempt to list the results starting with the most authoritative, relevant web sites for the search query. However, this is an extraordinarily complex algorithm, taking into account hundreds of variables on millions of web pages and returning the results in fractions of a second. The algorithms take into consideration the content on the page, the depth of content on the domain, the meta-tags and titles, the age of the site, the number and nature of in-bound links, the frequency of updates to the site, and dozens of other factors. As a result, Search Engine Optimization is a complex undertaking, one that requires a diverse set of skills and a deep understanding of the main factors involved in the ranking process.

Q. I have a site made in flash. What does this mean for me?

A. While flash technology has helped to make web sites engaging and interactive, the use of flash elements can have a negative effect on your rankings. Since the search engines cannot read the content present in flash files as easily as they can plain text, a site with significant flash content (or an all-flash site) will pose a major barrier to getting properly indexed by the search engines. In addition to providing what we believe to be a sub-par user experience, sites based heavily in flash do not possess many of the navigational elements that web users are accustomed to in a site. If you have a web site with major pieces of content locked into flash, 180Fusion can help you create a plan to migrate this flash content to a non-flash format, but one that maintains flash’s positive aesthetic and attention-grabbing elements.

Q. I have a dynamically driven web site. What does this mean for me?

A. There is nothing inherently wrong from an SEO perspective of having a dynamically driven web site. The key is that care must be taken to make the URL structure, meta-tags and content as search engine “friendly” as possible, so that individual pages (for example, a product name, description, SKU and price on an ecommerce site) can be easily indexed by the search engines. 180Fusion can help reprogram your dynamically created pages to have a much friendlier appearance to both search engines and users, a component addressed in all successful SEO campaigns.

Q. What causes sites to get penalized by the search engines?

A. Tactics that can get a web site penalized or even banned from the search engines are ones used specifically to try to coax higher rankings. Over the years, these techniques have included masking text, cloaking pages, stuffing meta-tags and creating link farms to artificially increase a site’s inbound links, just to name a few. 180Fusion, and no upstanding search engine marketing firm, employs any of these “black hat” tactics. Our methodology is firmly grounded in the best practices and guidelines set forth by the search engines. You should be wary of any SEO firm whose results seem too good to be true.

Q. What is 180Fusion’s approach to SEO?

A. 180Fusion approaches each SEO campaign with a two-fold attack. First, we seek to remove any barrier to the search engines’ analysis of your primary keywords. This may include remedying bad internal linking structure, removing content from flash or images, customizing meta-tags, improving URL structure, among other factors. After these barriers have been removed, we increase your site’s relevance in the eyes of the search engines by adding significant amounts of content to your site, establishing high quality in-bound links, implementing blogs and social bookmarking, writing and distributing press releases and much more. Exactly which components are used will depend on the needs of your specific SEO campaign, your budget and your goals.

Q. So what happens after you sign up?

A. Our experienced account managers and optimization specialists analyze your account and create a customized SEO campaign to meet your needs. Within the first 24 hours they will contact you to introduce themselves and get right to work to get your site ranked! You will have ongoing communication via phone, email, and customized reports of the ongoing SEO activities to track the progress.

Q. Why Choose 180Fusion as Your Partner?

A. 180Fusion has been assisting over 5,000+ companies in achieving their goals through effective Search Engine Marketing strategies. Whether you want to increase your sales, generate more leads, expand your markets, launch a new product, create greater awareness, or expand your market share, 180Fusion is here to help you take full advantage of the internet. Experts. Experienced. Innovative. Dedicated.

Q. Who should use SEO from 180Fusion? Is this for my business?

A. SEO is for anyone who wants to advertise online (local, national or global), including:

  • Home Businesses
  • Online Businesses
  • Small Local Businesses
  • Start-ups
  • Corporations
  • Entrepreneurs
  • eCommerce Sites
  • Affiliate Marketers
  • MLMs M

We work with a wide range of clients in various industries, from small Internet start-ups to local brick-and-mortar businesses and global corporations. No client is too small or too big for us.

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