Google News

What does the Penguin Update Mean for my Business?

by : May.08, 2012

By now you have probably heard of Google’s recent Penguin update, but do you know what it means for your business? Google released their Google Penguin update on April 24, 2012 as a means to reward high-quality websites and eliminate … Continue reading

180 News: Changes to Google’s Policies Will Affect Google PPC And SEO Services

by : Jan.27, 2012

Those businesses out there like 180Fusion, who provide Google PPC and SEO services, know that of all the constants in this world, the most prevalent is change. It’s not surprising when a huge, successful company constantly changes its policies and … Continue reading

Search, Plus Your World: Why this is big news for SEO services

by : Jan.19, 2012

In recent news, Google has informed the public about its new, huge deal: socialized search. You may wonder why this is important for SEO services. Perhaps you have also heard about last year’s agreement between Bing and Facebook. Well, this … Continue reading

Businesses Everywhere, Get Ready to Google+

by : Nov.15, 2011

Business owners of the world, rejoice! Last week, Google announced that its social network – and direct competitor of Facebook – Google+, will now offer profiles for businesses, as has been the case for many other social networks. This subdivision … Continue reading

Google Algorithm Changes: How do I keep on top of them?

by : Nov.15, 2011

Google makes around 500 changes to their search algorithm each year. That’s a lot to follow for anyone, but can be more than challenging for a business owner. Not all of you are as geeky as I am and most … Continue reading

Google Partners With 14 Deals Sites

by : Nov.02, 2011

Google. The word itself conjures up mental imagery synonymous with massive corporations – or “big business” as some like to call it – but the search engine behemoth is encroaching on more personal, local, small-town territory in a bid to … Continue reading

Google Announces Changes to the Ads Preferences Manager

by : Nov.01, 2011

If there is one thing that we have come to count on as a constant in marketing – it’s change. I read the latest from Google every day and there is always something changing. There are new tools, new rules, … Continue reading

Google Sitelinks Evolve Into Something Bigger and Hopefully Better

by : Aug.18, 2011

Several years ago, Google launched their now-famous sitelinks, which were a collection of four to eight links shown below the top result for a given keyword. Google’s algorithms determined which sub-pages were the most useful based on user visits, time … Continue reading

What is Google’s Plus One Feature?

by : Aug.16, 2011

Google has made many attempts to jump into the social space, and sadly has had many aborted attempts as a result. Both Buzz and Wave had some interesting ideas, but in the end, privacy concerns, botched implementations and confusing end … Continue reading

Recent Google Panda Updates, and a History of the Name

by : Aug.08, 2011

About a week ago, word came through that the latest iteration of Google’s recent Panda update — now at 2.3 — went live. This is the fifth iteration of Google’s algorithm update, and this time adds well over “500 changes” … Continue reading